$2.2 MILLION RAISED: Great Community Give meets two historic goals
The 2025 Great Community Give on April 16 met all goals, raising $2.2 million for 147 local nonprofits and exceeding the $11 million mark for total dollars raised.
The online giving event, hosted by The Community Foundation of Harrisonburg and Rockingham, began in 2018.
View the GCG photo album.
“We’re so grateful to the generosity of more than 7,600 donors and 46 sponsors that made this day possible,” said TCFHR Executive Director Revlan Hill. “Especially now, when many area nonprofits are dealing with funding crunches, this event is so important. We’re thrilled to see more new donors and more residents fundraising on behalf of their organizations, both data points which say a lot of about who we are as a community.”
Read Revlan Hill’s letter of thanks to the community.
The total amount raised by the 8 p.m. deadline was $2,212,649 — approximately $96,609 more than the 2024 total.
Sponsor iHeart Media’s Chris Carmichael (left) with staff and supporters of HCHC. The health clinic won an hourly prize during the April 16 Great Community Give.
The number of Mobilepay users rose significantly, which may signal an increase in younger donors – one of the event’s target audiences.
Lauren Jefferson, director of programs and marketing, pointed out two other interesting stats that show how committed local residents are to helping the nonprofits in the area.
The number of organizations supported by committed peer-to-peer (P2P) fundraisers grew by 79%, with 15% more of these fundraisers following through on their promise to raise money for the organization. This year’s donors responded positively to these individuals and their funding requests, with an 108% increase in the number of donors. Organizations that participated with fundraisers raised an average of $28,900. Organizations that did not have fundraisers logged $11,400.
Matches and challenges helped raise $14,500 more than 2024 (for a total of $343,661). About 510 more donations were made to support a match or challenge this year. Organizations using matches or challenges raised an average of $38,500; those that did not use a match or challenge raised an average of $9,300.
Media coverage and support helped to spread the word about the event, said Jefferson. “We estimate more than 30 hours of media coverage from our platinum sponsor Harrisonburg Media Group, joined by iHeart Radio, WHSV TV-3, and the Daily News-Record.”
Hourly contests and leaderboard prizes helped 39 nonprofits in three size categories win cash prizes to augment their totals. For more information, visit www.greatcommunitygive.org/prizes
